About Preselected

Run by Farzin Arian. One person, doing the work by hand.

What Preselected is

Preselected is a managed AI visibility service for high-value service businesses. People increasingly ask ChatGPT, Google's AI answers, Copilot and Claude who to hire before they ever search properly. Those answers decide who gets the call.

Each month I check how the assistants answer the questions your customers actually ask, find the gaps that can genuinely be influenced, improve your website and the places on the web that AI reads, and send you a plain report of what changed.

It's a service, not software. There's no dashboard to learn and nothing for you to operate. £1,000 a month, cancel whenever you like — what the service includes in full.

Who runs it

My name is Farzin Arian. I started Preselected after watching businesses that were genuinely the best at what they do go completely unmentioned when an assistant was asked for a recommendation. Nothing was wrong with them. They simply weren't legible to the machines doing the recommending.

I take on a small number of clients at a time because the work is done by hand and I want to keep it that way. If you speak to Preselected, you're speaking to me.

What I won't promise

No one can guarantee that an AI assistant will recommend you, and anyone who says otherwise is guessing or lying. Nobody controls those systems from the outside. What I can do is measure where you stand today, improve the things that are known to matter, and show you honestly what moved and what didn't.

I don't buy mentions, write fake reviews, or manufacture discussion about my clients. It doesn't hold up, and it isn't worth your name.

Practical details

Preselected works remotely with clients wherever they are, and the only website is preselected.app. You can reach me on WhatsApp at 07307691055.

Where questions become introductions.

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